Google Ads (Adwords) Are Changing

Google Adwords started as text ads in 2000. They were always effective but never really easy to set up. They have actually gotten more complex to set up as Google continues to modify how they are viewed. The trick with Google Ads is knowing how to set them up to […]

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You Need a Backup Email Address

The same thing always happens, as I can attest as someone who runs a hosting company with email servers. I get a support request to check their email address because they are not getting any mail. Sometimes, it can be fixed without asking questions and sometimes it can’t. Then, since […]

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Email Marketing, Killing the Golden Goose

How easy! How cheap! Send out 3000 emails for the cost of the ESP (email service provider) monthly fee. Most of the time it is a great deal cost wise and the templates help you set up the email so it looks professional. The problem is how often do you […]

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What Do You Know About Your Domain Name?

A company’s domain name remains one of the major unseen issues facing a lot of businesses on line. I am still amazed how many businesses are not truly in control of their domain names. They think that they are because their web site comes up and that they see the […]

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The Current State of Web Sites

Interestingly enough, in the 24 years that I have been designing web sites as well as marketing and hosting them, they have gone through many changes. The one aspect that has not really changed in all this time is the complexity in designing a web site. We see the ads […]

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You Tube Is It for Your Business

I get this question asked quite a bit. The answer to this question has changed over the years. I use to say that it depended on the type of business. Now I cannot think of any business that would not prosper from using a You Tube channel to increase their […]

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Big Data

Here it comes and you don’t even know what it is or what it is doing to you and your internet habits. Big Data is the culmination of all your movements on the internet. Congress gave companies permission to track and sell this information to any customer that can afford […]

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Your Secured Web Site Will Be a Google Rule

Generally when you shop on line, you will notice that the web address uses a SSL certificate. You will see a lock before the address that shows something like https://www.shoponline.com. What does this actually do for you and the web site? It protects where you go and what you do […]

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