Read this article to find out what can be done with Alternate Text in your Marketing Plan
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Google Ads (Adwords) Are Changing
Google Adwords started as text ads in 2000. They were always effective but never really easy to set up. They have actually gotten more complex to set up as Google continues to modify how they are viewed. The trick with Google Ads is knowing how to set them up to […]
Continue readingAsbury Park Press Digital Attack Article on 1/23/19
I own an established web design company in Ocean County for the last 25 years. We have added a data center to house our own servers and established ourselves in the internet marketing workplace. We have a rich background in this area. NetCetra, LLC has completed thousands of web site […]
Continue readingYou Need a Backup Email Address
The same thing always happens, as I can attest as someone who runs a hosting company with email servers. I get a support request to check their email address because they are not getting any mail. Sometimes, it can be fixed without asking questions and sometimes it can’t. Then, since […]
Continue readingEmail Marketing, Killing the Golden Goose
How easy! How cheap! Send out 3000 emails for the cost of the ESP (email service provider) monthly fee. Most of the time it is a great deal cost wise and the templates help you set up the email so it looks professional. The problem is how often do you […]
Continue readingWorking with European Client? The GDPR is going to affect you.
The GDPR was approved and adopted by the EU Parliament in April 2016. The regulation will take effect after a two-year transition period and, unlike a Directive it does not require any enabling legislation to be passed by government; meaning it will be in force May 25 2018. The first question we […]
Continue readingCyber Security & Big Data Analytics
Cyber Security & Big Data Analytics I recently attended a symposium on “New Strategies for Encryption and Protection against Data Breaches”. The keynote speaker was: Steve Lutinski, Director, Cyber Security Services, Verizon Enterprise Solutions. Steve introduced Verizon’s DBIR Report (Data Breach Investigation Report) for 2017. You may view it here: […]
Continue readingWhat Do You Know About Your Domain Name?
A company’s domain name remains one of the major unseen issues facing a lot of businesses on line. I am still amazed how many businesses are not truly in control of their domain names. They think that they are because their web site comes up and that they see the […]
Continue readingNet Neutrality – Will it Cost Us More on the Internet?
Net Neutrality is about to change. Under the Obama administration, Net Neutrality meant that everyone delivered data at the same rate of speed. Now making companies like Verizon, Comcast and AT&T “common carriers”, they will be able to throttle the speed of any site that want to. Companies like Netflix […]
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